By: Anthony Sedzro
Touchpoint Magna Carta (TPMC), a Reputations Management, Event and Media Consultancy, has organised a health walk aimed at creating awareness about kidney-related diseases, while raising funds for the Kidney Care Project.
Dubbed ‘The Hunt’, the second edition of the 12.6 kilometre walk up the now-popular Aburi Hills was complemented by aerobics. Participants were also sensitised on how to prevent kidney diseases. TPMC pledged to support the Kidney Care Project with GHC13,000 which is an equivalent of the average number of steps taken at the health walk.
Clarence Amoatey, General Manager of TPMC, said the high cost of kidney treatment and the terminal nature of kidney diseases in Ghana, make it a socio-economic problem that needs urgent attention.
“Less than 10% of the thousands of people living with kidney diseases in Ghana are able to access quality treatment because of the high cost involved,” he said. “A session of dialysis is estimated to cost GHC260 and each patient is required to undergo an average of three sessions per week. There is therefore the need to reach out to the numerous Ghanaians living with or at risk of developing kidney diseases,” Amoatey added.
Last year the TPMC Team raised GHC10, 000 at the first edition of the health walk. The funds were used to offset the cost of a total of 53 dialysis sessions for five of the Kidney Care Project’s beneficiaries at the Renal and Dialysis Unit of the Korle-Bu Teaching Hospital in Accra.
Joyce Effah, Founder of the Kidney Care Project, advised the participants to live a healthy lifestyle in order to prevent kidney-related diseases.
Touchpoint Magna Carta is an indigenous Ghanaian communications agency specialised in providing Events, Media and Reputation Management services. They are affiliated to Magna Carta, an exclusive African affiliate of the Global Ketchum Group, which has more than 100 offices around the globe. This year’s edition of The Hunt health walk was supported by Betway and Decathlon.